Markets and Economy 2025 investment outlook: After the landing
We expect significant monetary policy easing to push global growth higher in 2025, fostering an attractive environment for risk assets as central banks achieve a “soft landing.”
Canadian inflation has some sticky components, but that did not prevent the Bank of Canada from cutting rates last week.
I believe US monetary policy is far too restrictive given the progress made on disinflation and the state of the economy.
One key takeaway from last week is that earnings season continues to give us indications of consumer weakness.
The Bank of Canada cut interest rates again last week. Given the similarities between Canada and the US in terms of past rate hikes and the current economic picture, could this be a sign of what’s to come in the US? I also share my view of what to expect from the Bank of Japan and Bank of England as they meet this week.
Last week, the Bank of Canada (BOC) decided to enact another rate cut after its initial cut in early June. This begs the question of when the US Federal Reserve (Fed) will begin cutting since there are a number of similarities between the BOC and the Fed.
Like the Fed, the BOC went on a hiking spree starting in March 2022 and ending in July 2023. The BOC raised interest rates 10 times during that period, bringing its benchmark policy rate from 0.25% to 5% in a very aggressive tightening cycle.1 Like the Fed, it held the policy rate steady at that terminal level for nearly a year – until its June 2024 meeting. We are now waiting to see if the Fed will follow suit soon after hiking 500 basis points over those same 15 or so months and holding steady at that terminal level since then.2
In addition to the similarities between these two central banks, there are also key similarities between the two economies.
Let’s start with inflation. BOC Governor Tiff Macklem explained last week that a return to target inflation is “in sight.” While he recognized that significant progress has been made, he acknowledged that the disinflationary path will be uneven. The BOC utilizes several different “preferred” measures of core inflation, and they have all fallen materially in the first half of the year. For example, median core inflation has fallen from 3.1% to 2.6% year over year in the first half of 2024.3 Core inflation in the US, as measured by the core Personal Consumption Expenditures Price Index, has also experienced a significant decline – from 2.9% to 2.6% year over year in the first half of 2024.4 It too has been an uneven, imperfect disinflationary path in the US but what’s important is that significant progress has been made.
Similar to US inflation, Canadian inflation has some sticky components such as elevated shelter inflation; however, that did not prevent the BOC from cutting and should not be an obstacle for the Fed, in my view. BOC policymakers must have recognized that high interest rates are one reason for high shelter inflation, and that sticky components of inflation can be tolerated so long as overall inflation is moving downward, which is why they were comfortable cutting rates. Similarly in the US, shelter inflation has been a major obstacle to the Fed cutting rates. However, Fed policymakers such as Governor Adriana Kugler have said that they recognize that high shelter inflation is a very lagging indicator, and they anticipate it will fall materially in the near future.
Labor costs have also been sticky. In Canada, year-over-year wage growth recently ticked up from 5.2% in May to 5.6% in June.5 However, that has not stopped the BOC from cutting. But given all the moderation in overall inflation, and a recognition that wage gains have been driven by public sector employees, the BOC has been comfortable cutting twice – and signaling more rate cuts will come. In the US, year-over-year wage growth has actually eased. While still elevated, it has fallen to 3.9% in June from 4.1% in May.6
In Canada, unemployment has risen significantly, from 5.7% to 6.4%, in the first half of the year.7 The US’ unemployment rate is substantially lower than Canada’s, but it has also seen an increase in unemployment over the first half of 2024, from 3.7% to 4.1%.8 Both countries have seen cracks forming in their economies. The BOC’s Macklem explained it well, “I think what we really tried to signal is that the balance of worries is shifting.”9 The Fed should also be feeling the balance of worries shifting.
In fact, former NY Fed President William Dudley – who had heretofore been a “higher for longer” advocate – recently made a dramatic pivot because of his concerns about rising unemployment and weaker consumer spending in the US. In a piece last week, he argued that the Fed should cut this week, explaining, “The facts have changed, so I've changed my mind. The Fed should cut, preferably at next week's policy-making meeting.”10
Now the Fed is unlikely to cut this week, in my view, but there is a small and rising chance it will -- and I think a cut would be the right thing to do. I believe US monetary policy is far too restrictive given the progress made on disinflation and the state of the economy. The Fed Funds rate is at its widest spread over core Personal Consumption Expenditures (PCE) since 2007.11 And the “proxy fed funds rate” – which offers the “real feel” of inflation when you factor in other monetary policy tools – is at 5.9%.12 At this stage, I believe the Fed should be less worried about a resurgence in inflation and more worried that the long and variable lags of monetary policy could have a very negative impact on the US economy in coming months.
The Bank of Japan (BOJ) is also meeting this week. Markets are starting to anticipate a rate hike, and with good reason since rates and prices seem to be reinforcing each other. I too anticipate the BOJ will hike rates and reduce bond purchases as well. This would be an important — and justified — next step in the policy normalization path, in my view, and should also result in continued relative strength for the Japanese yen, especially if the Fed begins to cut rates soon.
The Bank of England (BOE) is also meeting this week, and I do believe it will join other major central banks by beginning to cut rates. UK Chancellor Rachel Reeves’ July 29 statement to Parliament may help the BOE make the decision to cut because, as the new Labour government has indicated, they have inherited some serious fiscal challenges that will result in reduced fiscal spending and the potential for tax increases. This could present real headwinds for the economy and gives the Bank of England another reason to cut rates. A rate cut could in turn be a positive catalyst for UK equities.
This will be a very big week for earnings reports. Overall, just 41% of the companies in the S&P 500 have reported earnings for Q2 2024 as of last Friday. The good news is that, of these companies, 78% have reported earnings that are higher than expected. The blended (i.e., forecasted and actual reported) earnings growth rate for the second quarter is currently 9.8% which, if it were to come to fruition, would be the highest we have seen in more than eight quarters. However, revenue beats have been much lower, at just 60% of S&P 500 companies, which is below the five-year average.13
One key takeaway from last week is that earnings season continues to give us indications of consumer weakness. For example, Whirlpool lowered its full-year earnings forecast, indicating that consumers are “weary” and are avoiding big-ticket appliance purchases.14
Another key takeaway from last week’s earnings reports is that investors have suddenly grown impatient with companies’ significant investments in artificial intelligence (AI). I think this is shortsighted as we should expect that it will take time for such investments to yield results. The comments made by Alphabet’s CEO, Sundar Pichai, resonated with me, “When you go through a curve like this, the risk of underinvesting is dramatically greater than the risk of overinvesting for us here, even in scenarios where if it turns out that we are overinvesting.”15 He was quick to point out that their AI infrastructure has already driven significant revenues, and that technology infrastructure has a long useful life, improves efficiency, and has a broad and evolving set of applications, so overinvesting is not a significant concern.
This week, we will get a large swath of companies reporting, including some mega-cap tech companies, such as Microsoft and Apple, major pharma companies such as Merck, and some bellwether consumer companies such as McDonalds and Procter & Gamble. As always, I care more about the guidance and the color provided on earnings calls, rather than the actual earnings results.
Date |
Event |
What it tells us |
July 29 |
Japan Unemployment |
Indicates the health of the job market |
July 30 |
US Case Schiller Home Price Index |
Indicates the health of the housing market |
US Consumer Confidence |
Provides an indication of consumer sentiment |
|
US Job Openings and Labor Turnover Survey |
Gathers data related to job openings, hires, and separations. |
|
China Manufacturing and Services Purchasing Managers Indexes |
Provides an indication of the economic health of the manufacturing and services sectors |
|
Australia Consumer Price Index |
Tracks the path of inflation |
|
Bank of Japan Monetary Policy Decision |
Reveals the path of interest rates |
|
Eurozone Gross Domestic Product |
Measures a region’s economic activity |
|
Eurozone Consumer Inflation Expectations |
Assesses consumers’ expectations for the path of inflation. |
|
Eurozone Consumer Confidence |
Tracks sentiment among eurozone consumers. |
|
Japan Retail Sales |
Indicates the health of the retail industry |
|
July 31 |
Bank of Japan Outlook Report |
Presents the Bank's outlook for developments in economic activity and prices, assesses upside and downside risks, and outlines its views on the future course of monetary policy. |
Eurozone Flash Consumer Price Index |
Provides an early indication of the path of inflation |
|
Germany Unemployment Rate |
Indicates the health of the job market |
|
Central Bank of Brazil Monetary Policy Decision |
Reveals the path of interest rates |
|
Federal Open Market Committee Policy Decision |
Reveals the path of interest rates in the US |
|
Canada Gross Domestic Product |
Measures a region’s economic activity |
|
Brazil Unemployment Rate |
Indicates the health of the job market |
|
Japan Manufacturing Purchasing Managers Index |
Provides an indication of the economic health of the manufacturing sector |
|
China Caixin Manufacturing Purchasing Managers Index |
Provides an indication of the economic health of the manufacturing sector |
|
August 1 |
India Manufacturing Purchasing Managers Index |
Provides an indication of the economic health of the manufacturing sector |
Eurozone Unemployment Rate |
Indicates the health of the job market |
|
Bank of England Monetary Policy Decision |
Reveals the path of interest rates |
|
US ISM Manufacturing Purchasing Managers Index |
Provides an indication of the economic health of the manufacturing sector |
|
UK Manufacturing Purchasing Managers Index |
Provides an indication of the economic health of the manufacturing sector |
|
Eurozone Manufacturing Purchasing Managers Index |
Provides an indication of the economic health of the manufacturing sector |
|
August 2 |
US Employment Situation Report |
Indicates the health of the job market |
Mexico Unemployment Rate |
Indicates the health of the job market |
Source: Bank of Canada
Source: Federal Reserve
Source: Statistics Canada, as of July 16, 2024
Source: US Bureau of Economic Analysis, as of July 26, 2024
Source: Statistics Canada, as of July 5, 2024
Source: US Bureau of Labor Statistics, as of July 5, 2024
Source: Statistics Canada, as of July 5, 2024.
Source: US Bureau of Labor Statistics, as of July 5, 2024
Source: Financial Post, “Bank of Canada governor Tiff Macklem says the central bank's 'balance of worries is shifting,’” July 25, 2024
Source: Bloomberg, “I Changed My Mind. The Fed Needs to Cut Rates Now,” July 24, 2024
Source: Bloomberg, as of July 26, 2024
Source: San Francisco Fed, as of July 19, 2024
Source: FactSet Earnings Insight, as of July 26, 2024
Source: Whirlpool earnings call, July 25, 2024
Source: Alphabet earnings call
We expect significant monetary policy easing to push global growth higher in 2025, fostering an attractive environment for risk assets as central banks achieve a “soft landing.”
Despite an eventful week in politics, monetary policy from central banks still matters more to markets and economies over the long term.
Markets got the clarity they crave with Donald Trump’s decisive victory in the presidential election. Now the focus shifts to taxes, deficits, tariffs, immigration and more.
Important information
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Some references are US specific and may not apply to Canada.
All investing involves risk, including the risk of loss.
Past performance does not guarantee future results.
This does not constitute a recommendation of any investment strategy or product for a particular investor. Investors should consult a financial professional before making any investment decisions.
In general, stock values fluctuate, sometimes widely, in response to activities specific to the company as well as general market, economic and political conditions.
The S&P 500® Index is an unmanaged index considered representative of the US stock market.
Personal consumption expenditures (PCE), or the PCE Index, measures price changes in consumer goods and services. Core PCE excludes food and energy prices.
The federal funds rate, or Fed Funds rate, is the rate at which US banks lend balances to each other overnight.
The terminal rate is the anticipated level a central bank’s policy rate will reach before the central bank stops its tightening policy.
Tightening monetary policy includes actions by a central bank to curb inflation.
Disinflation, a slowing in the rate of price inflation, describes instances when the inflation rate has reduced marginally over the short term.
A basis point is one-hundredth of a percentage point.
The opinions referenced above are those of the author as of July 29, 2024. These comments should not be construed as recommendations, but as an illustration of broader themes. Forward-looking statements are not guarantees of future results. They involve risks, uncertainties and assumptions; there can be no assurance that actual results will not differ materially from expectations.
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